In a very fitting fashion, one of Cole's favorite charities to work with is Dallas Pets Alive, a Dallas based charity that works to eliminate the killing of companion animals and promote safe and healthy lives for the animals that go through its program. Cole couldn't think of a better cause to partner with, and as a Birddog himself, found himself a furry friend by registering and going through their adoption program. But, as Cole has a particularly time demanding job, he didn't feel right leaving his new dog alone all day, so he also took part in their foster program, which allowed both dogs to stay out of animal shelters and become familiar being around other animals and people. Cole also spends some of his spare time volunteering with DPA, either as a transport volunteer to deliver foster animals to their new foster homes or working on the promotional side to increase awareness of the programs and animals in need of assistance. As part of the promotional work, Cole, along with his pup and foster pup, were in one of the commercials and even sponsored an event for DPA at the Birddogs own stadium, the Dog House, where he personally covered the adoption fees for all pets rescued at the event.

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